Building Your “Brand”
A colleague shared a great article written by Brett Minchington, an Australian consultant and expert on employer branding. He mentions that he has been studying this issue for years and thought the start of a new decade would be a great time to explore it further. It is interesting the reaction that you get when you say “branding” to the average business person. I usually get a...
Read MoreBuilding Your “Team”
A Conference Board study released last week reported that worker satisfaction is at an all time low. Many employers are relying upon the recession as a retention strategy- employees have no where to go therefore we can concentrate on “other” aspects of our business. Yes Virginia, that strategy is really as dumb as it sounds! So I would like to explore a different paradigm; one that...
Read MoreRecruiter As Partner
I had a chance to listen to a recent interview with the director of an online executive job posting site from Australia as she was asked about the continuing relevance of recruitment agencies and search firms given the proliferation of web based recruitment sites, and I have to tell you she provided some great insights. Those Aussies are pretty damn clever. Many of us may not be aware, but they...
Read MoreAre You Hiring The Right People
As a consultant and executive with my formative background and education in human resources management, I typically have a semi facetious response to executives and business owners who ask me what differentiates great companies from “good companies”. My response is “It is the people, stupid!” The organizations with the best people aligned in the best way always win. This is especially...
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